The 11-year tenure of the seven-time NBA All-Star with the Portland Trail Blazers came to an end on Wednesday when he was traded in a blockbuster deal to the Milwaukee Bucks.
The 33-year-old will now play alongside players like Giannis Antetokounmpo and Khris Middleton after a deal involving the Phoenix Suns was reached, per ESPN.
Along with his pursuit of success on the court, Lillard has never given up on his aspirations off the court.
Damian Lillard’s diverse ventures beyond basketball showcase his entrepreneurial spirit and interests. Here’s a summary of some key points:
1. **Adidas Contract:** Damian Lillard has a long-standing relationship with Adidas and is known for being a sneaker enthusiast. In April 2023, he reportedly signed a new contract with Adidas, which could potentially earn him up to $100 million.
2. **Move Insoles:** In 2021, Lillard co-founded “Move,” a company that specializes in selling insoles for shoes. This venture was inspired by his own experiences dealing with foot pain and discomfort during his undergraduate years. Lillard aims to revolutionize the foot care industry with Move Insoles.
3. **Kicks Crew Investment:** Towards the end of 2022, Lillard invested in Kicks Crew, an online retailer of streetwear and shoes based in New York and Hong Kong. This investment aligns with his passion for sneakers and building a community around it.
4. **Rap Career (DAME D.O.L.L.A.):** Lillard is well-known for his career as a rapper under the stage name DAME D.O.L.L.A. He made his debut in 2015, releasing his first single, followed by the album “The Letter O” a year later. Lillard has collaborated with notable musicians such as Lil Wayne and Snoop Dogg. His most recent album, as of August 2023, features songs by artists like Jordin Sparks and Ty Dolla $ign.
Damian Lillard’s involvement in various industries showcases his interests beyond basketball and his commitment to making an impact in different areas. If you have any specific questions or if there’s anything else you’d like to know, feel free to ask!
